At ByteSense, we’ve flipped this script. Since entering the projector industry in 2023, we’ve stayed laser-focused on our slogan—"Better Performance, More Compact"—and built our strategy around a core principle: quality over quantity. Instead of flooding the market with dozens of generic models, we’ve streamlined our lineup to just ~10 core products, all dedicated to compact LCD projectors. This "less is more" approach isn’t just a choice—it’s the key to delivering value for both end-users and our B2B partners. Read More

With the growing popularity of rental living and the upgrade of home entertainment, projectors are no longer exclusive to business offices. Instead, they have become the core choice for young people to "achieve large-screen freedom at a low cost." However, faced with a wide array of products on the market, many consumers find themselves confused: What are the differences between the three mainstream technologies – DLP, LCD, and LCoS? Why do some projectors cost thousands of yuan while others only a few hundred? Why has ByteSense, a brand focusing on the LCD projector track, firmly chosen this technical route? Today, we’ll break it down thoroughly to help you select the perfect "visual companion" for your needs. Read More

On the World Cup field, moments like Messi’s precise passes and Ronaldo’s game-winning shots may seem like strokes of genius, but they are actually the result of "muscle memory" forged through tens of thousands of repetitive training sessions. The essence of football lies in mastering fundamental skills—passing, controlling, dribbling, and shooting—to perfection, then applying them flexibly in real matches. This parallels the work of projector product managers: a successful product is never a random pile of ungrounded innovations, but the solid implementation of core fundamental skills. Read More

ByteSense: Redefining Portable LCD Projectors by Centering User Needs Amidst Spec CompetitionIn today’s LCD projector market, where brands are trapped in a "spec race"—vying to outdo each other in brightness and resolution—few truly understand user needs. However, ByteSense Technology, established j Read More

Our entertainment scenarios are getting more flexible than ever: catching a movie on a weekend camping trip, screen-sharing at a girls’ night, pulling an all-nighter for a sports match in the dorm, or unwinding with a film during a business trip… But bulky, heavy traditional projectors can never kee Read More

How Portability Is Reshaping the LCD Projector Market: ByteSense’s Winning StrategyAfter analyzing recent purchase intent data for LCD projectors on Amazon US, a clear trend has emerged: consumer decisions, once dominated by "brightness and resolution," are increasingly shifting toward "portability. Read More